E-commerce WEBSITE PHOTOGRAPHY
FOR WONDERWELL TOY CO.
It is not often that a client comes to you with a product that brings tears to your eyes. As an empath, The Kindness Mouse™ sure does pull at my heart strings. A toy designed to teach us to look at the world more kindly? I think we all could use The Kindness Mouse™ in our lives.
Conscious toys like
The Kindness Mouse™
are the way for
thriving futures.
“
I’M SUPER GRATEFUL FOR ALL OF YOUR TIME, TALENT AND EXPERTISE TO BRING MY PRODUCT TO LIFE THROUGH PHOTOS. THE WAY YOU CAPTURED MOUSE IS BETTER THAN I EXPECTED AND YOU WERE VERY ATTENTIVE TO DETAIL - THANK YOU! I COULDN’T BE HAPPIER WITH THE END RESULT.
”
OUR PHOTOGRAPHY PACKAGE INCLUDED:
Individual product photography - used for ecommerce
Group product photography - made into banner images for the website
1 day of prop prep - repainting and sanding prop boxes
1 day of shooting - photographing items in our home studio
High-resolution and low-resolution/web-optimized files
By sticking to the basics, we were able to provide Wonderwell with top-notch product photography that stands the test of time. Our high-quality image captures provide an accurate representation of the product and will help customers make informed buying decisions.
WHERE CAN I FIND THE KINDNESS MOUSE™?
The Kindness Mouse™ was created by Jana Hallam out of BelleRiver, Ontario. The Kindness Mouse™ by Wonderwell Toy Co. can be purchased from the company’s website.
The Kindness Mouse™ Kit Includes:
Storybook "When a Mouse is at Your Door"
Plush Mouse Character (Approx 12" tall)
Mouse Sized Backpack
24 Activity Cards (With activity, engagement and affirmation categories)
Professional Photography on a budget
Wonderwell is an excellent example of how to keep your photography shoot low budget by focusing on the product and its features, and eliminating the complications of props, surfaces and backgrounds. We kept the shoot simple, using only prop boxes as props to help create dynamic compositions.
Wonderwell Toy Co. came to us with a very clear brand aesthetic and knew exactly what they were looking for in terms of their photography. We did not need to add any creative direction to the shoot and worked off a mood board of images that gave an idea of what the company was looking to create.
The budding company has only one product at this stage and hopes to expand in the future. The single product is composed of multiple items and comes in a kit. We photographed individual e-commerce product shots of each item and group shots of the kit on a simple light grey background.
During post-production, we replaced the background colour with a brand colour from the company, bringing back in the natural shadows to ground the objects. A cohesive look across product images helps to strengthen the company’s brand identity.
